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Step 01:
Choose the typeface you’d like to move forward with from this deck.

Step 02:
Look through the visual references for the symbol design and make sure we’re aligned on the creative direction. 

Step 03:
Then, based on your typography choice we’ll begin the symbol design that pairs best with the selected typography. 

Note: Brand colours will be applied further along in the process. The fonts below are also displayed in various weights; so although they may look quite different, each font within each category is the same typeface.


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All work copyright Zachary Hertzman 2024